Mobilize your cause: Free resources

We’ve assembled the following directory of resources for change-makers, nonprofits, activists, social entrepreneurs and political reformers looking to mobilize your cause. Contact us for information about holding a Mobilize Your Cause bootcamp in your town or for your organization.

Want an easy way to remember this page? It’s at:

Note: Scroll down to Social bookmarks for a link to see all the sites and tools included in the following presentations.

Mobilizing your social network at BlogWorld Expo

Small Change: Why the revolution will not be tweeted: provocative but flawed article by Malcolm Gladwell (New Yorker)


• Andres Glusman, Vice President Strategy & Community,
• Giselle Diaz Campagna, Development Director, Free Speech TV
• Justin Perkins, Director of Nonprofit Strategy, Care2
• George Weiner, CTO, Do Something

Presentations and tools you can use (Short presentation at BlogWorld Expo by JD Lasica on Oct. 16, 2010, embedded above) and tools you can use (Presentation at SF State University LearningLAB by JD Lasica on Oct. 1, 2010)
Move the Needle: How to activate your supporters (Presentation at The Hub SoMa by JD Lasica on Slideshare, August 2010, embedded)
Mobilize Your Cause: 12 steps to a successful cause campaign (Presentation given at Personal Democracy Forum by JD Lasica, June 2010, shared on Slideshare)
Mobilize your cause: Tools and Building a Program (Presentation given at Personal Democracy Forum by JD Lasica, June 2010, shared on Slideshare)
The Art of Storytelling for Social Entrepreneurs (Presentation given at LaunchFest by Sloane Berrent, May 2010, shared on Slideshare)

Social bookmarks

• All the sites & resources mentioned in the above presentations are bookmarked on Delicious at:


6 Twitter tips Monitoring-Dashboard

The following handouts are released under a Creative Commons Attribution Noncommercial license — you’re free to republish, remix or redistribute them.

• 12 steps to mobilize your cause (download PDF;

• 40 hashtags for social good (download PDF;

• 12 social action hubs for nonprofits & social change organizations (download PDF;

• 6 Twitter tips for nonprofits (download PDF)

• How to set up a monitoring dashboard (download PDF)

• Best practices for the Social Web (download PDF)

• 10 mobile apps for social good (download PDF; article)

• A Mobile Activism User’s Guide (16 pages, Word doc, download Word doc, 16 pages )

See descriptions on our Handouts page.

Articles, tutorials, resources on Socialbrite

24 tools for fundraising with social media

A step-by-step guide to creating a media strategy

Social media 101 for small nonprofits

• Check out the resources on the Socialbrite Sharing Center

• An amazing collection of free tutorials about how to optimize Facebook, Twitter, your blogs and more. Also see our Videos & Tutorials page.

• See the Social Good Lists listing in the right sidebar, including 10 ways geolocation is changing the world, 12 open source tools you should be using and 9 online petition tools.

• Directories of Free Photos, Free Music, Free Video

Free social media reports and whitepapers for nonprofits

How nonprofits should be using storytelling

9 ways nonprofits can excel using social media

Behind the success of 10 top Causes

How to make your website more accessible

How to build a sustainable community

Social actions toolset: a collection of the widgets, plug-ins, extensions, Web & mobile applications, mashups and tools

Mobile: How to set up an SMS campaign system

10 tactics to be more efficient with social media

8 tips for raising funds online

15 social tools for local impact

SEO: 9 tips for optimizing a nonprofit site

12 great nonprofits & causes to follow on Twitter

Web 2.0 productivity tools

Social media glossary

Nonprofits’ Social Media Policies

Social change organizations

Gov. 2.0 resources

• More articles about social social media tools

• More articles about social media resources

2010 calendar of nonprofit & social change conferences

Additional readings & resources is the definitive resource on mobile tech in social change

Texting for Charitable Dollars: The Definitive Guide to Mobile Fundraising (MobileActive)

Mobile Benchmarking Study – Mobile Advocacy and Fundraising Benchmarks

TechSoup Global directory of social media resources

Personal Democracy Forum’s Resources page