November 4, 2013

How to use Facebook interest lists for content marketing

by John Haydon

A little known but powerful way to curate content is with Facebook interests lists. Interest lists are lists of pages that Facebook users can create and access from their sidebar. Continue reading

October 21, 2013

5 ways to capture emails on your website

by John Haydon

Where can a nonprofit capture emails on its website? Here are five places to consider. Continue reading

September 4, 2013

19 do’s and don’ts of Facebook marketing

by Guest

Want some solid advice on how to use a Facebook page for your nonprofit or organization? Here are 19 do’s and don’ts for Facebook pages. Continue reading

July 29, 2013

How to use Facebook to build your email list

by John Haydon

Your organization can build its email list and run more efficient list-building campaigns through the use of social media. We run down the success of a recent ActionSprout campaign on Facebook undertaken by the National Governors Association. Continue reading

July 18, 2013

4 tips to boost online actions with direct mail

by John Haydon

Direct mail seems to be a common way for nonprofits to promote their events and fundraisers, but it’s rarely connected to their online counterpart. Here are four ways to integrate the two. Continue reading